Jerome Joseph, CSP, CSPGlobal, PMC, is a brand experience strategist, brand coach and best-selling author of more than 5 books on branding. His experience with world-acclaimed brands have led him to becoming one of the early pioneers of internal branding – an employee and company culture focused approach to branding as well as driving brand across people, customers and organisations. With more than twenty years of branding experience under his belt, Jerome is a master in innovative brand differentiation and creating extraordinary branded experiences. Jerome runs programs and keynotes ranging from Internal Branding (Building Brand Champions in your organisation), Brand Mastery (Strategies to Build a World Class Brand), Branded Customer Experience, Personal Branding and Asian Brand Strategies based on Lessons from the top 30 Asian Brands.
Jerome has impacted more than 1000 brands in over 30 countries such as Pfizer, Dell, BASF, SENAAT, Prudential, AIA, Singapore Sports Council, QIAGEN, SAP, Asia Pacific Breweries, Singtel, Master Builder Solutions, Petronas, Honeywell, DBS and many more. His cutting-edge thinking, solid case studies and systematic approach to brand building has enthralled audiences all around the world, making each of his programs a truly memorable one. His love for story-telling and talent for distilling experiences into succinct, bite-sized lessons has garnered rave reviews from clients.
Creating long-term customer loyalty starts from the inside and Jerome believes that every organization, big or small, has the ability to create a branded internal culture focused on the customer. As the Global Brand Engagement Director and Head Brand Coach of leading brand consulting agency The Brand Theatre Worldwide, Jerome has worked with clients from all industries – from education and healthcare, to finance and non-profit organizations.
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Jerome is also an accredited Professional Management Consultant (PMC) with Business Advisors and Consultants Council (SBACC) a designation for top tier proven management consultants as well as a Certified Speaking Professional (CSP), a designation awarded to the top 12% speakers in the world. He recently obtained his CSPGlobal, which is award for speakers with Global experience and expertise and is one of the 31 speakers in the world to achieve. To date only the top 0.05% of Speakers hold this highly prestigious designation globally. The combination of relevant practical experience, global expertise and proven speaking skills makes Jerome a sought after speaker in the market. With his highly infectious personality, fast-paced and interactive style of speaking, audiences can expect to be entertained while attaining a wealth of great insights. His keynotes and workshops are simply not to be missed!
Sample of Keynotes, Workshops and Bootcamps:
Corporate/ Personal Brand Based:
- Brand Strategy: From Vision to Evaluation
- Brand Story: Creating your brand story to connect with your audience
- Brand Market Leadership: Outpacing, Outlasting and Outthinking your Competition
- Experience Branding 4.0: New Conversations, New Technologies, New Experiences
- Turn Me On: Personal Branding Workshop
Internal Branding Based:
- Brand Champions Workshop: Creating Advocates to Live your Brand
- Live the Brand Workshop: Employee Brand Engagement that Builds Loyalty and Impacts your Bottom Line
- Branded Leaders: Creating Leaders to Champion your brand
- Corporate Values and what it Means to ME: Building your internal Brand through Brand Values Alignment
- Branded Customer Experience: Staging ExtraOrdinary Customer Experiences
- Lesson from Asian Legends: Strategies from Asian Legends and how this could Impact your Brand
- Sell the Brand: How to sell Your Brand, Create & Build Lasting Customer Loyalty through a Consultative Branded Sales Approach
- Touchpoint Masterclass: Customer Journey Mapping for Increasing Customer Loyalty
- Customer Loyalty: Brand, Trends and Conversations