After a successful 10 year career as a national on air reporter for BBC, ITN, Sky News and
ABC Australia, Stuart has spent the past 25 years helping the world’s largest companies with
their storytelling. His work helps you better engage your most important customers, achieve
real strategic clarity through an easily understood narrative, and get everyone in the
leadership pointing in the same direction. It articulates your vision, captures your values and
identifies your market position all in the context of your most important customers.
He facilitates conferences, leads strategic workshops and gives keynote speeches on the
importance of a powerful narrative. He can lead your client round tables so that key
accounts are really engaged by your story. He also coaches leaders on their own story so
that they are clear on their own direction, values and goals.
Since his time as an on-air broadcaster, Stuart has led three companies of his own, winning
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many awards in the field of PR, marketing, digital communications and innovation. His first
business was sold to a US company and he led their international team.
Here’s his key idea: that the starting point for a new reality is to get the strategic story right.
This means that everyone is clear and aligned. It ensures customers understand what makes
the company special and right for them. And it leads to consistent action.
Stuart has developed a proven methodology based on journalistic principles to help his
clients develop a powerful leadership position. It embeds the story in the ‘why’ of the key
customers, and the ‘how’ of the organization.
He uses his journalistic skills to chair events in a dynamic way, ensuring there is a clear focus
throughout and a strong story for delegates to take away.